Do you need help creating web design for e-commerce in Orange County? Then we’ve got a list of e-commerce ideas for 2023 that focuses on user experience. We can’t stress the importance of user experience enough–it encourages your customers to buy from your business while still being beautiful and aesthetically pleasing.
The most important thing to remember about your web design for e-commerce in Orange County is that it needs to be easy to read. The colors should not contrast so little that it is difficult to read certain fonts. Buttons should be large so they’re easy to tap or click on desktop, tablet, or mobile phones.
And speaking of mobile phones, your website should be mobile-friendly as well. Majority of today’s searches are done on smart gadgets, so you risk losing customers and falling down Google’s ranks if you don’t optimize your website for mobile search.
Some customers scan content to get answers they want right away, so write your content in a way that’s easily understandable and scannable. Add the right keywords in so Google can pick these up for their search engines too. Insert calls to actions here and there, and test out your payment portal once in a while so conversions always move smoothly.
Make sure you are using social proof for your e-commerce website. You should show that your products are the best ones there are by sharing social media posts about them. Get people to post your products on social media and incentivize them to make a video or take a picture by running contests. For this, you’ll want to integrate your Instagram to your e-commerce website–Shopify and WooCommerce can help you do this.
Upload beautiful pictures of your product so people will not question what they are buying. Preferably, the product should sit against a white background to ensure it’s well-lit. You also want to zoom in if it’s a smaller product and pan out if it’s a larger product so customers can see it in all its glory. You may hire a photographer if you need help creating pictures for your products. As web design is mostly words and images functioning well together, it is extremely crucial to have everything in sync.
Keep your website’s navigation simple, quick, and easy. You want to sell products that people need without overcomplicating the process for them. When describing your products, you should use clear, succinct, and original descriptions to heighten your SEO.
E-commerce web design is very important for user experience because you want visitors to come and purchase from your site. Your web design for e-commerce in Orange County needs to be simple, minimal, and also very classy. It also needs to use the right font colors, size, and type. This is why it is extremely important you have a custom CSS designer involved in your project because you will need to break custom themes many times.
When choosing colors for your web design for e-commerce in Orange County, you want to make sure they complement each other. There are several ways to do this. Firstly, you can use applications online that can help you. You input a color you like and the application will bring up contrasting colors. Secondly, you can Google color swatches of three to four colors and apply it to your web design. Lastly, you can go the minimalistic route and just use all blues and all greens.
Please remember to choose colors based on your industry and what emotions you want your customers to feel. For example, blues are cool and professional, while pink is girly and feminine.
To categorize your products, you need to section everything out properly. Show all the different products in an area that’s visible. If somebody is looking at a single product, they should be seeing other items too. This keeps the client seeing similar products or purchase products users have purchased too. It is a well-known strategy among many businesses.
Choose a platform you are able to code properly. You should know how to add Google AdWords conversion codes and also create a thank you page for conversions. That’s because conversion tracking is imperative when you want to scale your business to six figures a month. Properly tracking through phone calls, text messages, chat bots, form fills, and actual purchases will differentiate you from other businesses.
In closing, if you need your web design for e-commerce in Orange County is going to be the best, you need to hire the right company to do that job. Drive Traffic Media and Drive Traffic E-Commerce can help you create that perfect website. We will track your conversions properly and increase sales year-wide! Please give us a call at (949) 800-6990.
